Why did you start your own business? You may think this is a random question for a blog sharing strategies to help you do more in less time, but bear with me because your answer is extremely relevant. That’s because your why determines what happens in your business because it influences: Take me [...]
It goes without saying that clients are the lifeblood of your business. After all, in the absence of a steady flow of fresh enquiries, failure will soon come knocking at your door. On the other hand you feel restrained by your marketing budget. And whilst you do have some time to work on your [...]
I’m sure you’ve heard of Pareto’s Law or the 80 20 rule. But are you aware of its significance for your micro business? Let me explain… Pareto’s Law states that (roughly) 20% of a given factor is vital whilst the remaining 80% is less important. And in terms of your business, this has serious [...]
I used to measure my productivity success by counting up the number of hours I worked. Boy was I busy. I’d regularly clock up 60 hours plus with the side effect that my stress levels went through the roof and I’d frequently fall through the door, shattered only to find my little angels fast [...]
I need to get something off my chest! Something that really annoys me! It’s when people measure success using the wrong metrics. And the one that really gets my goat is that tendency to congratulate and be in awe of the person who regularly clocks up 12-hour days. I’ve been there and in hindsight [...]
Can I ask you probably the most enlightening question you’ll be asked today about your business? What is your primary role in your business? Is it: A. Doing your day-to-day business work? B. Being a marketer of your business? If you answered B, great stuff. But if you said A, read on to discover why you’re [...]
I hate the phrase “time management”. It’s misleading. And actually, time management is a myth. That’s because however much you may want to, you cannot manage time. Think about it. No matter what you do that clock will keep ticking. In reality you can only manage yourself. Yes it’s scary, but actually it’s a [...]
