How One Simple Question Can Accelerate Your Small Business Success

Does It Make The Boat Go Faster


I talk a lot on this blog about how to get the most out of your time.

It’s something I both struggle with and I’m passionate about.

But it’s really important because the things you choose to focus on in the time you have available will determine your small business success.

So let me ask you a question.

What does the future hold for your small business?

The truth is, it’s anything you want it to be.

But the reality is many business owners get stuck with habitual working patterns and self-made constraints and restrictions.

And then they eventually resign themselves to the fact that the super success they first dreamed of could never happen to them.

It’s an easy place to find yourself.

And I’m here to tell you today it doesn’t need to be this way.


What’s your gold medal equivalent?


Last year I watched Ben Hunt-Davis share his story of Olympic Gold glory in the Men’s Eight rowing team.

The team was perceived as unlikely winner (well that’s what other people thought).

But the truth was, for the two years leading up to that Olympic final, those eight men had thought of nothing else but securing victory.

And there are a number of BIG lessons in Ben’s story that we business owners can take inspiration from.

Let’s explore what happened.


If you continue to do the same things, you’ll continue to get the same results


The men’s eight realised if they were to seal victory, they needed to totally transform their approach to tackling their goal.

You see when they first came together they were not a winning formula and other countries were dominating the sport.

And so it is in business.

If you want something different, it’s not enough to tweak a few bits here and there. What’s more it’s no good changing on a temporary basis.

So if your business management process is holding you back, you’re not securing enough leads or you feel you never get enough stuff implemented, a major change is needed.

And sure this is not as easy as it sounds.

After all a change in mindset will undoubtedly take you out of your comfort zone and force you to confront your demons and your belief of what’s possible (which is probably what got you stuck in the first place).


Focus on ONE thing


The teams’ totally different approach caused them to base all their decisions on one really simple question.

“Will it make the boat go faster?”

During the two years of preparation leading up to the Games, every decision they made was tested against this one simple question.

If something would make the boat go faster, they did it.
If it wouldn’t make the boat go faster, they didn’t.

Now this led to big sacrifices and hardship. For example early training starts and extra time on the rowing machine would make the boat go faster. Going to the pub wouldn’t. No excuses - just clear guidance on what was required to make that goal achievable.

So how could you apply this to your business?

What simple question could you test everything against?

You see the key here is this. Ben Hunt-Davis said his Olympic win didn’t just come down to how they performed on the day of the race. It was the result of 2 years totally focused preparation and absolute commitment to “make the boat go faster”.


Things will only happen if YOU make them happen


As a business owner you hold the magic wand. After all, the decisions you make will directly impact your small businesses success.

  • How you spend your time.
  • Who you interact with.
  • What you set out to achieve.
  • What customers you choose to attract etc.

It all comes down to you.

Ben Hunt-Davis explains how even DURING the actual race the commentators still doubted their ability to win.

You see, if you listen to other people’s expectations and doubts, you’ll eventually end up limiting your achievements. Perhaps you even do it to yourself subconsciously by looking at super successful people and think “that couldn’t happen to me”.

Says who and why not?

After all, if someone has already achieved something once, it can be done again. What’s more, there’s always scope for improvement.


Feel and visualise your success in advance


So what’s your gold medal equivalent?

How good would it feel to actually have that in your hands? Think about it.

Do you notice how there’s real emotion attached to that?

Then consider the opposite. How bitter would it taste to NOT be successful?

They say anything is possible. And the secret here is to think BIG.

A big business goal should scare the pants off you.

It should motivate you to jump out of bed in the morning and do whatever’s needed to make it happen.

Your goal has to be big enough to encourage you to take that leap into the unknown, ask yourself tough questions, commit to the plan and ride the self-sacrifice, challenge and difficulties you’ll inevitably face.


You owe it to yourself


Setting up your own business is your first big step.

So make your hard work pay off and do what it takes to achieve your goals.

Figure out what you really want, what you really, really want (more Spice Girls in future blogs), face the unknown, and make it happen.

And trust me. If your driver is big enough, you will automatically become more successful.

Trust yourself, your desire and your choices to drive yourself forward to your gold medal.

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